1.Convergence culture is basically saying the way we get our media, the way we interact with our media, and the way we redistribute media is always changing; media's distribution is possible through newspapers, radio, television, social media, and the internet as a whole. People are able to interact with media the more technology evolves. Media has essentially converged from a one-way communication to a two-way communication between media and consumer.
2. Creative engagement encourages people to think creatively and ultimately effects the way people interact and technological advances. For example, someone probably had the idea for Twitter by thinking outside the box and wanting to have a place where people could post their every though of the day and provide media and news a quick and cheap way to distribute content. So, the social media advanced to handle this creative idea and created Twitter.
The point about someone creating twitter because of a demand from specific users for cheap content really resonates with the fact that there is some company that will listen to internet users. In the rapidly changing environment of the internet there is always outcry for something new and most of the time the internet has been able to deliver. Many sites have popped up as a result of people complaining about the sites that already exist, and now most of those sites are popular and gain following simply because people have talked about them through social media, message boards, and other forms of communication. If someone has a thought about something they want chances are they can make that and it will become something huge just like Twitter.
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